Your Home.
Our Steadiness.

About Us

Keel Custom Homes was founded on a simple belief: the best homes and the best experiences are built on balance, craftsmanship, and honesty.

Our name comes from the keel of a boat, the steadying structure that keeps everything upright and moving smoothly through changing waters. That same steadiness is what we bring to every project. With decades of combined experience in homebuilding, our founders set out to create a company where exceptional systems, thoughtful design, and genuine client care come together seamlessly.

Today, Keel Custom Homes is proud to serve families across Central Virginia with a first-class custom home experience shaped by clarity, craftsmanship, and a deep commitment to doing things the right way.

A logo with the words "Enjoy the Journey" in blue circular text around a red butterfly in the center.
Three men standing on the front porch of a house in front of a wooden door. They are smiling, with the man in the middle having his arms crossed. The porch has a doormat, and there are two black wall-mounted lights beside the door. The house has white brick walls and gray siding, with some greenery on the sides.

Years of shared experience, vision, and collaboration brought our founders together long before Keel officially began. Their backgrounds across national homebuilders, infill development, and custom construction formed the foundation of a company built on expertise, trust, and an unwavering commitment to quality.

Casey White, Jeff Bunch, and Andy Beach

Meet the Founders

Meet the Team

A professional woman with shoulder-length brown hair, crossed arms, wearing a black blazer over a blue blouse, standing in an office setting with a blurred background.
A woman with blonde hair smiling, wearing a black sleeveless vest and white pants, standing indoors with a blurred background and a decorative plant.

Joanna Bidwell

Office Manager

Kathryn Catherwood

Director of Sales and Marketing

A man standing indoors, wearing a dark gray polo shirt with the logo 'Keel Custom Homes' on it, white pants, a brown belt, and a smartwatch, smiling at the camera.
A woman with brown hair standing with arms crossed, smiling, in an indoor setting.

Kenny Meyer

Project Manager

Keegan Muth

New Home Advisor

A smiling man wearing a black polo shirt with a logo that reads 'KEEL custom homes' standing indoors with a blurred background including a plant and a lamp.
A man with short dark hair and light skin, wearing a gray polo shirt with a company logo, smiling and standing indoors near a glass wall.

Matt Olexy

Project Manager

Peter Petras

Preferred Realtor + Land Specialist

A woman with blonde hair, smiling, wearing a black long-sleeve top and black pants, standing indoors with a blurred background including a potted plant and a couch.

Nicole Rutledge

Design Manager

Pre-construction Coordinator

Jonathan Duke

Bridget Fowler

A young woman with long straight red hair, blue eyes, and a bright smile, standing indoors with a blurred background.
A young man with short dark hair and blue eyes smiling with arms crossed, wearing a gray polo shirt with a small Under Armour logo, standing indoors with a glass wall and an office setting in the background.
A group of fourteen people standing in front of a white brick house, smiling at the camera. The group includes men and women dressed in professional casual attire, with some wearing company-branded shirts. The house has large windows and a wooden front door, with green shrubs on either side of the entrance.

Steady by Design.
Trusted by Choice.

At Keel Custom Homes, we believe a home should be built with as much care as the life it will hold. That’s why we approach every project as a guided partnership—clear, honest, and steady from the very first conversation through move-in. With decades of experience behind us, our role is to simplify the process, advocate for you at every step, and create a home that feels unmistakably yours.

Home is personal. We are honored to help families shape the place where life unfolds.

Our Core Values

ALWAYS DO THE RIGHT THING.

SERVICE FIRST.

CONSTANT PURSUIT OF EXCELLENCE.

A dining room corner featuring a green leafy patterned wallpaper, with two framed landscape art pieces on the wall, wall sconces emitting warm light, and a wooden sideboard with a black decorative box, a large textured ceramic vase with dried leaves, and a black candelabra. Part of a round wooden dining table and upholstered chairs are also visible.

Find Your Vision

Browse custom homes built with balance, intention, and the steady craftsmanship Keel is known for.

A modern two-story house with white vertical siding, dark gray roof, front porch with seating, and surrounded by a green lawn and trees in the background.

Shape Your Dream Home

From floor plans to finishes, begin designing with honest pricing and the expert support of our in-house team.